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Suzanne Holt Norwex MN USA Manager

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Executive Sales Manager
Norwex Enviro Products
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Chemical Residue Attracts Dirt

Traditionally cleaning chemicals are designed to break down grease and grime and attract it away from surfaces towards the bucket, mop or cloth.

When surfaces are left moist and wet after cleaning, only the water component of your cleaning solution evaporates leaving broken-down dirt, grime and chemicals to dry on the surface, attracting future dirt and providing a breeding ground for bugs. These bugs split and multiply to emit odours which many traditional chemicals are trying to cover up.

The definition of CLEAN is to remove all forms of contaminants from a surface leaving it in as original condition as possible. This means that in order to leave surfaces CLEAN we cannot leave residuals behind on them.

Residuals determine the frequency of cleaning. The fewer residuals left behind on the surface the better, as residuals determine how often that surface should be cleaned.

Clean Doesn't Smell

Our sense of smell is very important. it is the only sense that will automatically invoke reactions and memories without sending messages through the brain. Smell uses olfactory nerve system through the nose, which is why the smell of cut grass may remind you of childhood, or a particular perfume of someone from your past.

Many people clean surfaces incorrectly, using a chemical that makes the area smell clean (or should I say smell like another surface with residuals of that fragrance on it) as opposed to actually removing contaminants.

True cleanliness does not smell, as there is nothing left behind.

It will take most people quite a while to accept this, as their sense of smell reminds them they have not cleaned with strong enough chemicals if they have used only microfiber and water and there is no smell.

Clean doesn't smell; however, fresh air may if it has wafted past fragrance, so make sure you use natural fragrances in ares of airflow to provide that fresh scent.

Are Disinfectants Creating SuperBugs?

Over/Incorrect Use of Disinfectants Can Create Superbugs

Germs grow in damp cleaning cloths, full of chemicals and grime. This is why we need a cloth that not only picks up dirt and grime without releasing it onto other surfaces, but a cloth that inhibits bacterial growth.

To sanitize a surface we need to remove all forms of living bacteria, viruses and fungi from it. This can be done chemically, thermally or mechanically. In the past, many people have over used disinfectants/cleaners that have tried to kill these bugs. Over the years, many bugs have become resistant to these chemicals and are now an even greater risk, particularly to people with a weak immune system.

The traditional method of cleaning with chemicals and cotton cloths results in breaking down dirt and grime and spreading it evenly over the surface. Residual chemicals and dirt provide great opportunities for bugs to grow, not just on moist surfaces, but also within the cleaning cloth itself. When this cloth is later used to clean another surface it acts as a bug incubation station, transporting germs to the next area or surface you try to clean.

While you may be making a visual difference by removing some dirt and grime from one particular area and spreading it evenly over the rest of the area you are cleaning, you are actually making a huge difference that cannot be seen visually, but it happens hygienically at a microscopic microbial level.